Blog
SOCIAL NETWORKS: The Internet Has Redefined The Rules Of Power
Source: Welt-Online (http://www.welt.de/) Global corporations and powerful politicians cannot ignore the Net any more. Through Social Networks Internet users are getting a powerful voice. They are no longer dependent on conventional media. One expert predicts the...
Brands are getting more and more social
Social Media is becoming increasingly popular in business: in addition to the 20 million Germans, more and more large companies in this country use Facebook and other networks. According to a recent survey, 60 out of the 100 largest brands are getting into Social...
Path Management / Theory of Path Dependence
Executives love to believe, that they can freely decide, what kind of strategy is right for their company and which innovations will be successful on the market. If the strategy later on fails, or if an innovation doesn't work out, poor implementation will be made...
Pfadmanagement / Pfadabhängigkeitstheorie / Pfadabhängigkeit
Führungskräfte glauben nur zu gern daran, dass sie völlig frei entscheiden können, welche Strategie für ihr Unternehmen die richtige ist und welche Innovationen auf dem Markt erfolgreich sein werden. Schlägt die Strategie später fehl oder floppt die Innovation,...
Jim Collins’ Good to Great – Summary by Gene Early
For my friends and business partners, who like to position themselves, particularly the ones, who are interested in launching their startup, and making their business a success. Bruno.MUELLER Jim Collins’ Good to Great Summary by Gene Early Overview Jim Collins’...
Competence Center for Market Entry and Business Development
Bruno.MUELLER Associate Partner of listérus & partners Corporate Advisors 2 0 1 0 Competence Center for Market Entry an Business Development Munich Office (Germany) www.listerus.com Benefits for our clients: • We connect decision makers in the industry with our...